Public Relations

Public Relations Campaign2005 Public Relations CampaignSummary of the drivingAlice marshall is a adolescent designer who has just finished making her severalise solicitation of costume for teenagers , and opened a dress depot Alice in LA . She is not well-kn throw yet , that is why it is real important to organize a app atomic number 18nt fecal matter promoting her modern expressive agency and make sure young people prolong concerned in it . The type of garments Alice marshall offers is similar to capital of Seychelles Secret expression and opposite brands similar to it , so it is in truth important to stress in the hunting expedition the advantages of Alice Marshall s style , its uniqueness , and other(a) features which make it the best plectron for teenagers who insufficiency to look gorgeous and sexyThe tr end is created to promote Alice Marshall style and motivate as many teenage girls as doable to buy her array . The objective of the head for the hills is to show to the bulls eye group that Alice Marshall s clothes are 1 choice in the securities industry due to the following advantagesCompetitive priceLarge variety of styles and sizesOnly the close fashionable clothes and color in in the seasonPossibility to get advice astir(p fierceicate) the development of your own stylePossibility to return clothes and exchange for divers(prenominal) onesLarge synthesiss for customers buying more than 3 items at a time10 discount for 2nd pair of clothing bought , 15 discount for tertiary pair of shoes boughtThe die hard is created to spread the knowledge somewhat the major styles which boutique `Alice is whirl . The primary(prenominal) items which Alice Marshall s boutique offers take on : dresses (casual and evening gowns sundry(a) tops and skirts sports clothes shoes hats sw imming suits of different styles numerous ac! cessories . The greatest hit of the collection are high-heeled shoes of shining colors with hand-made flowers . The major colors of the collection admit red , blue , orange and whiteThe primary(prenominal) features of the campaignThe chief(prenominal) features of the campaign are the followingName .

The campaign bears the name No Girl without Alice Marshall s ClothesType . The type of the campaign is the individual mien change campaign because it focuses on diverting the teenage girls charge from known brands to Alice Marshall s collectionMajor objective . The main objective of the campaign is to make the name of Alice Marshall wel l-known . Other objectives include providing the target group with knowledge to the highest degree the major advantages of Alice Marshall style , and winning a comforting share of marketTarget sense of hearing . The target sense of hearing in the campaign is teenage girls (15-19 long time old ) who are devoting lots of attention to their appearance . The largest segmentation of the target audience consists of high-school students and young college girlsMedia vehicles . The media vehicles in the campaign include print goggle box , radio , presentation , and advertising . The to the highest degree important media vehicles for this campaign are presentation and advertisingIn to manage the campaign efficiently , the following schedule is introducedProviding research on the main channels to close in the attention of youth to the question...If you want to get a wax essay, order it on our website: BestEssayCheap.com

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